Why is music inaccessible in REELS
Often Instagram users can't create the creative product they want because the royalty free background music in the Reels mini app within the social network is not available. What's the matter, how to fix the problem and achieve the goal? Why does the problem mostly affect commercial profiles? What to do if you don't want to leave the business account to create Reels? What to do if the profile is personal, but you still can't add the music you want? This article is dedicated to answering the above questions and many others. Read on and get helpful tips!
What's the problem?
You are experiencing the following problem:
- you can't put music on your video inside the application at all;
- you will have a limited choice of songs to accompany your video.
If your goal is to create a "viral", popular video, interact with your target audience with a specific song, not just any music effect - then the limited music selection/impossibility to add a specific track will completely ruin your plan to shoot Reels.
In Personal Profiles.
The problem of music not being available in Reels is unlikely to arise. If you still can't add a track, there are several ways to get the music in Reels to work: the malfunction is not related to social network policy. The above methods will work even if you are an Apple user and Reels is not looking for music in instagram on your iPhone. All strategies will be detailed below.
In business accounts.
This is where this problem resides in a variety of ways: music is not added in reels, music search does not work in reels, there are no popular songs in reels - this problem, by the way, is dealt with in detail below. If your Instagram page is commercial, you can select music with an open license. The search will display unpopular tracks and artists known to a narrow circle of users. This turn of events can have a negative impact on the quality of the final creative product, the promotion of the video, the reaction of the target audience.
Why not a lot of music in Reels
The latest version of Instagram has an extensive phono library. You can make sure of it by trying to add the desired track to the storis instead of Reels: you'll be surprised how easy and fast it can be done. Instagram policy is as follows: business profile owners cannot use licensed music for free in advertising, commercial purposes. A similar problem is familiar to YouTube bloggers: music without an open license must be paid for before it can be used to avoid blocking the video. Fair enough, but not at all convenient. Fortunately, there's a way around this issue: read the instructions below and follow the tips!
How to fix the problem
You are the owner of a personal profile:
Update the Instagram app
- Reboot the device from which you are trying to post the video
- uninstall the Instagram app, install it again
- turn off VPN (especially for Twitter users)
- it's possible that the song is simply not available in your country
You are the owner of a business profile:
try the above methods
If you encounter the inability to use Reels. music again:
- edit the "header": find the "category" column
- replace the existing one in your account with "artist", "blogger". Any other neutral category will do
- Don't worry: you can hide the chosen category from other users in the "Profile Show" section
Done! Problems are eliminated, Reels is accompanied by the appropriate track, you can easily supplement your videos with the desired sound, successfully achieving the desired effect with no restrictions without leaving your business account or using third-party video editors. Now you can please your subscribers with high-quality Reels with the appropriate music, successfully promote your brand to your favorite hit, choose a track to suit your mood and share it with the audience, create an atmospheric, popular video clip!